Last month YouTube introduced its algorithm in which by the system automatically detected videos not suitable for advertisement or those were not advertisement friendly. Though there is review option but it has some shortcomings. First, at times, the system put yellow dollar on videos after one hour of the upload of which the uploader is not aware. Secondly, for new YouTuber the video should get 1000 views in order to eligible for Review. And Lastly, which is the biggest issue, is that though you’ve applied for Review it takes around 24 hours to get it finalized whether the video is advertisement friendly or not – and by this time all the active subscribers have watched the video and there is nothing left with the uploader the video has been watched without any adds being displayed on it.
The issue has been raised on many forums and finally YouTube is now rolling out a new algorithm which will supposedly result in millions of videos becoming fully monetized instead of being listed as ‘not suitable for all advertisers’. It is expected that the new algorithm will reduce the number of demonetized listings by 30 percent, allowing the creators to make more money off the advertisements.
A YouTube representative said, “There will be a 30 percent reduction in the number of videos receiving limited ads as they move to being fully monetized. In other words, millions more videos will become fully monetized.” It is also worth noting that the change will be good for even small and new channels since YouTube requires at least 10,000 overall views before offering ad revenue.
The demonetization move is a great one and all the videos those are not advertisement friendly will eventually see the final result in the form of no ads. Yet YouTube should bring the concept as it should make a video ‘not suitable for all advertisers’ and yet display ads on it. Once the uploader applies for the review and after manual review if the video is suitable for advertisers then YouTube should pay those money to the creator and if not suitable then those amount of money should be detected from the creators earnings – as simple as that.